![]() ![]() Rachelle-ĭAVE BRIGGS: -hard or soft? That's the real question here. Taco Bell bringing back that subscription pack, a taco a day for 30 days, 10 bucks. ![]() But of course, lots of ways to celebrate National Taco Day.ĭAVE BRIGGS: There is, indeed. There, reward members will get points on Tuesdays and Thursdays. Del Taco using this as an opportunity to launch Tacoberfest. We have Jack in the Box bringing back those monster tacos through the end of the month. So they also include free chips and salsa, despite it being National Taco Day every day.īut of course, Moe's not alone in celebrating this national holiday. And Moe's primary audience, as he said there, families. So our Moe's rewards member get the best benefit through that.īROOKE DIPALMA: And of course, Tory also said that the brand is not immune to that inflation that's taking a toll on consumers, but really trying to be mindful of what they feel is an important value proposition, like being a rewards member. And as- through Moe's, there's just so many great ways to enjoy Moe's either through catering or pickup and first party. And we want to continue to leverage that. Our loyalty membership over the last couple of years has grown immensely. And it's just a great opportunity as we've developed these meal kits, we want to get these in the hands of our consumers and let them really experience something really cool for their family on a Taco Tuesday. TORY BARTLETT: We want to use this as a reward program for our current rewards members. Earlier today, I chatted with Moe's Grill chief brand officer Torey Bartlett about the deal. Today, Moe's reward members can get $5 off any meal kit. But of course, food giants stepping in here, really looking to jump on the annual event and capitalize on those consumers' cravings with tons of deal and also looking to keep them with their loyalty programs.Īnd one of those deals out is with Moe's Southwest Grill. This year, of course, consumers stretch a bit thin as inflation takes a toll on the price of groceries and fast food. This hallmark holiday is celebrated each year on October 4. ![]()
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